Organizational Development And Change Creating A Business

5455 words - 22 pages

Memorandum For: Corporate America Financing 20 Nov 00From: XXXXSubject: Request for Corporate FundingDear Financial Representative,I am submitting this package and/or presentation to outline the specific details and facts for developing my own corporation. To secure funding, I have justified (attached) all the required financing needed for the initial start-up and operating budget.The need for specialized and qualified concrete contractors has become in such a demand that I wish to take my existing independent business "Handyman Concrete" and develop the business into an expanding corporation to meet the current and future consumer and market demands.My corporation will bear the name QCS, Quality Concrete Services, Inc. QCS will create and employ 140 individuals and will generate over $ 33.9 million dollars into the local economy annually.I trust you will find all the necessary paperwork and data to be in order. If you need further assistance, please don't hesitate to call attorney, Gerald Aycock, (800) 555-1212.Sincerely,XXXXCEO, Quality Concrete ServicesAttachments:1. Tax returns of principals for the last three years2. Personal financial statements3. In the case of a franchised business, a copy of franchise contract and all supporting documents provided by the franchisor4. Copy of proposed lease or purchase agreement for building space5. Copy of licenses and other legal documents6. Copy of resumes of all principals7. Copies of letters of intent from suppliers, etcQuality Concrete Services, where the "Q" really means Quality!Table of ContentsThe Business PlanDescription of business, page 6Product/service, page 6Location, page 6The Marketing PlanMarketing analysis, page 7Target market, page 7Competition, page 7Market competitiveness, page 7Environment, page 8Service analysis, page 8Description, page 8Comparison, page 8Considerations, page 8Marketing Mix, page 9Image, page 9Features, page 9Pricing, page 9Customer Service, page 9Our competition, page 9Advertising/promotion, page 9Marketing Tips, Tricks & Traps, page 10Marketing steps, page 10Marketing Positioning, page 10Sales strategy, page 10Benefits vs Features, page 10Origins of purchase, pageObjectives of purchase, page 10Occasions of purchase, page 10Outlets of purchase, page 10Objectives of purchase, page 10Operations of purchase, page 10Sales maxim, page 11Competition, page 11Advertising and public relations, page 11The Management PlanQCS Management plan, page 12Organizational chart, page 12Operating procedures, page 13Duty positions and job descriptions, page 13-16Employee salaries, page 16Employee benefits, page17Vacations, page 18Holidays, page 18The Financial Management PlanStart-up Budget, page 19Operating Budget, page 19Income projection statement, 1st six months, page 20Income projection statement, 2nd six months, page 21Sales projections for 2001-2003, page 22Profit projections for 2001-2003, page 23Projected losses for 2001-2003, page 24Balance sheet, page 25Cash flow...

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