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The American Businessman: Industrial Innovator Or Robber Baron?

1560 words - 6 pages

The American Businessman: Industrial Innovator or Robber Baron?During the latter part of the nineteenth century, industries began to bloom across the United States. Local businesses and merchants gave way to larger corporations and industries. The head of these industries, such as the names of Rockefeller, Carnegie, and J.P. Morgan, were looked upon as robber barons by some, industrial innovators by others. A baron is "one having great wealth, power, and influence in a specified sphere of activity: an oil baron." Therefore the robber barons that these men were looked upon as were "one of the American industrial or financial magnates of the late 19th century who became wealthy by unethical means, such as questionable stock-market operations and exploitation of labor" ( Other people saw these highly intelligent men as industrial innovators, people, who "begin or introduce (something new) for or as if for the first time" in order to further develop the efficiency of the industries ( Although the ways that these men acquired fame and wealth were immoral ways and ways of corruption, these men were industrial innovators who without them, this country would not be where it is today.There were many reasons for why the public believed that these men, like Carnegie and Rockefeller, where corrupt robber barons. They believed that these men were in the business for the sole purpose of making money, and cared very little if not at all about the technological advances of the industry and the nation as a whole. Walt Whitman, a famous person of the time felt that "the official services of America, national state, and municipal, in all their branches and departments, except judiciary, are saturated in corruption, bribery, falsehood, mal-administration; and the judiciary is tainted...In business...the one sole object is, by any means, pecuniary gain...[M]oney-making is our sole magician's serpent, remaining today sole master of the field" (Quoted in The American Businessman: Industrial Innovator or Robber Baron, pg. 28). The sole purpose why these men practiced in immoral and unethical ways was to circumvent competition. "Competition was the bugbear of most business leaders of the day" (Bailey, pg. 537).Andrew Carnegie, the steel king, created the entrepreneurial tactic of vertical integration. This combined all the phases of manufacturing into one organization. This allowed him to control all phases of production. John D. Rockefeller, labeled as the oil baron, derived the technique of horizontal integration. Here, different businesses controlled different stages of production. Then they were all allied to monopolize a given market. In doing this, Rockefeller eliminated competitors. He set up trusts, which were combinations "of firms or corporations for the purpose of reducing competition and controlling prices throughout a business or an industry" ( J.P. Morgan, the banker's banker, introduced still yet another way...

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